The 11 Landing Page Best Practices to Swear By
October 2, 2020
If you’re in marketing, you’re no stranger to landing pages. We’ve all clicked through an interesting ad looking for more information and abandoned the landing page because it was too confusing or didn’t hold enough information. And if we’re paying attention, we…
Get ready because SEO trends will undergo revolutionary changes in 2020. Make sure you are on the side that embraces this revolution, rather than the one that resists it.
Google has achieved “Quantum Supremacy”, this means that they have built a quantum computer capable…
Between 2010-2015 the SEO industry went from being seen as a shady backroom box of tricks to a leading and essential marketing channel, driven by data, trends and user behavior statistics.
With ongoing changes Google kept SEO agencies, freelancers and internal teams on their…
Google Analytics glitch in an ad-filled internet
July 18, 2020
Ad blockers are a constant of the internet, but what does that mean for us? After comparing two different sources for one KPI, I noticed a significant difference. This piece covers the observations made about the Google Analytics glitch.
A strange disparity
Whilst…
6 Strategies for Click-Worthy Instagram Carousel Ads
July 16, 2020
Now that we’ve entered a new decade, it is hard to imagine a time pre-Instagram. And with over 1 billion users, it is pretty clear that Instagram plans to stay.
I would spend time introducing this post with more stats about Instagram usage for business—but I believe all…
International expansion is an expected ambition for progressive websites. The online nature of this global reach means that the uncertainties, legal dangers, and cultural hazards are minimized. The world is at your fingertips, and the costs in reaching it successfully are…
Pearl is a multipurpose business WordPress theme with a variety of different niche-focused demos. Each demo not only features a different design style, but also different functionality and modules that are specific to each niche.
What’s more, the pre-built demos actually…
Wisely, you’ve taken the dive into video marketing. Whether you’re using video to create educational content or product-focused advertisements, you’ve made the right decision. It is, after all, the year 2020; any digital marketing strategy that lacks video is…
Your key to link profile diversity
June 3, 2020
Anchor text variation is one of the best ways to tell Google what a specific web page is about. It is used to help readers find more information about a topic and also factors into ranking your web pages. While it is a great tool, it can be the downfall of your SEO efforts…
10 Tips for improved guest blogging
May 24, 2020
As link building becomes a more cautionary practice it’s necessary to get a clear idea of how to acquire the best links for your website, in light of this guest blogging in 2020 can be a good method.
Although Google has openly placed more scrutiny on guest blogging…