Pearl Theme Review: A “Multi-Niche” Business WordPress Theme

Pearl is a multipurpose business WordPress theme with a variety of different niche-focused demos. Each demo not only features a different design style, but also different functionality and modules that are specific to each niche.

What’s more, the pre-built demos actually look good. I’m a fan of the design aesthetic that the Pearl team used.

Beyond that, it also includes a custom theme options panel, drag and drop header builder, built-in mega menus, and plenty more.

If you’re interested in a “micro-niche business WordPress theme” (as Pearl brands itself), I encourage you to read my Pearl theme review for a deeper look at what this theme has to offer.

Pearl Theme Review: The Feature List

Before I go more hands-on with the theme, let me give you a quick overview of what you can expect with Pearl.

As I mentioned, one of Pearl’s differentiating features is that its included demos aren’t just different skins of the same functionality. Instead, each demo actually offers unique functionality tailored to its focus niche.

That’s the theme’s unique selling proposition.

Beyond that, you also get:

  • One-click demo import
  • Built-in support for Mega Menus
  • Custom Pearl Slider
  • Support for WooCommerce, WPML, and more
  • Included Visual Composer and Slider Revolution
  • Drag and drop header builder
  • Custom theme options panel
  • A variety of custom post types
  • Custom Visual Composer elements to display those post types

A Look At The Pearl Theme Demos

At the time of writing this post, Pearl has 11 different pre-built demos, with more on the way.

Those demos include:

  • Generic business
  • Music
  • Restaurant
  • Portfolio
  • Beauty
  • Medical
  • Charity
  • Health coaching
  • Transportation
  • Rentals (like boats or villas)
  • Construction

Rather than trying to explain every single demo, I recommend you just head to Stylemix Themes website where you can check out the full list of demos, complete with live test sites.

I will say this about the demos:

  • They look good. I’m a fan of the comparatively minimalist look of Pearl’s demos (especially when compared to many other ThemeForest multipurpose themes)
  • I really do like that each demo includes special features unique to that industry. For example, the Charity demo includes a donations module, and the Beauty demo includes appointment booking. That is – there are differences between the demos that go beyond just aesthetics.

As you’d expect, Pearl lets you import demos with a single click by going to Pearl → Demo Import.

In addition to importing the actual demo content, this process also helps you install the plugins that are required for that specific demo, if you haven’t done so already:

Customizing Pearl Theme Settings

If you want to further customize the Pearl Theme demo that you chose, or if you’re working from a blank slate (like I am for this review), you’ll do that from the custom theme options panel.

Personally, I would’ve preferred if the theme put some of the more stylistic options here in the native WordPress Customizer for real-time previews. But at least the interface is well-designed and intuitive, even if it lacks those real-time previews.

It also has some neat features, like a header builder, that wouldn’t work in the WordPress Customizer.

I won’t cover every single setting here, but I’ll try to hit the high points so that you get a good feel for how things work.

The first options you’ll see are the General → Global Settings options. Here, you can set up site-wide features like your site’s width, logo, optional preloader, boxed layout, and more:

Note that for each option in the top navigation bar, additional menu areas will appear in the sidebar.

Using the Header Builder

One thing I really liked about Pearl was its built-in header builder. With it, you can build the layout of your header using a grid and basic elements. Additionally, you can build different headers for:

If you click on the Plus icon button, you can choose from a variety of elements to place in that spot:

And after selecting an element, you can further customize it using a popup:

You can also drag and drop different elements between the various spots on the grid.

Basically, it feels a lot like a backend page builder, which is a pretty powerful way to be able to build your header. A big thumbs up for this feature!

Customizing Colors and Typography

In the Colors and Typography tabs, you can…well, set those two options.

Here’s what the Colors interface looks like:

You don’t have a ton of options as far as colors go, unfortunately.

But you do get much more flexibility when you go to customize your Typography:

What I like about the typography area is that you can see a live preview of how each text element will look.

Customizing Pages, Posts, Blog Archive, and Post Types

In the Page, Blog, and Post Types areas, you can customize how your site actually displays those various pieces of content.

For example, in the Blog area, you can choose a layout and view, as well as sidebar options and positioning:

While you have a good deal of flexibility, it would be nice to get some type of preview for the different Blog Layouts. Pearl offers 11 different layouts, but it’s hard to know which one is which from the Theme Options.

Of course, if you’re importing one of the pre-made demos, you probably won’t need to tinker with this, so it’s not a huge deal.

The Post Types tab is especially neat because it lets you:

  • Enable or disable specific post types
  • Configure the layout options for each post type
  • Change post types’ slugs

While that’s not a comprehensive list of every single setting that you can configure, I hope that you have a good feel for how you can manipulate the Pearl Theme.

Custom Visual Composer Elements

As I mentioned, Pearl comes bundled with Visual Composer.

In addition to all of the standard Visual Composer elements, Pearl also ships with a number of custom elements that help you add content from Pearl’s custom post types and features.

Depending on the type of site that you’re creating, you can quickly insert:

  • Project information
  • Events
  • Album info (for musicians)
  • Post type lists
  • Lots more

These are helpful because they make the extra features added by Pearl accessible, even if you don’t know how to code.

Built-in Mega Menus

Mega menus help you display a large number of navigation items in a usable way. Not many themes offer mega-menu support, which means that you usually have to turn to a third-party plugin if you want to add mega menus to your WordPress site.

Thankfully, Pearl falls into the camp of themes that do support mega menus. Pearl’s mega menus are also super easy to create right from the native WordPress Menu interface.

When you go to Appearance → Menus, you’ll be able to create a new mega menu:

Once you turn on the mega menu functionality, you can also add custom options to submenu items:

Super easy to integrate!

Helpful Per-Page Custom Settings

Another neat thing about Pearl is the custom STM View settings meta box it gives you for all of your posts and pages.

While you set the global options in the custom theme options panel, this meta box lets you change things up for individual pieces of content.

Some of the things you can do are:

  • Enable/disable title box/line (good for page builders)
  • Turn breadcrumbs on or off
  • Choose a different sidebar configuration

How Much Does Pearl Theme Cost?

Currently, Pearl is on sale for $29 at ThemeForest. With that, you get 24/7 support via live chat or ticket.

That price is an absolute steal, though it’s not the permanent price. So don’t wait too long!

Final Thoughts on Pearl Theme

There’s a lot to like about Pearl. The pre-built demos look great and actually offer different functionality depending on the demo niche you choose.

The theme options give you plenty of control over your site, especially when it comes to the neat drag and drop header builder. Yes, I do wish you could make some of the stylistic changes in the WordPress Customizer, but that’s not a huge issue given that most people will probably rely on the pre-built demos to create a baseline.

The extra Visual Composer elements are nice. And I love how easy Pearl makes it to create mega menus.

While the idea of a multipurpose theme with pre-built business demos isn’t especially novel nowadays, I think Pearl does it well enough to definitely make it worth a look.

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